Medical Device Videos

Offing Media is an experienced medical video production company that helps leading medical device manufacturing companies showcase their new equipment, practices and technologies. We craft unique and compelling stories to engage and educate international audiences.

Our writers, producers, directors and editors are experienced in producing videos for the medical device sector and have the creativity and imagination to deliver the right message for you.

You see, when it comes to medical technologies, especially those involved in surgical procedures, photos and drawings are not enough. Using books and pamphlets to explain how devices work can be so complex that readers often give up. However, a video mixes creativity, explanations and information to convey concepts in a fascinating and engaging way.

We are experts a getting to the heart of a story, stripping away unnecessary jargon to focus on the powerful and important elements. Our experience and success with medical technology videos come from a comprehensive understanding of the challenges presented by this technical area.

What We Offer

We love nothing more than translating trailblazing ideas into compelling visual stories, producing videos to train surgeons, educate patients, engage shareholders and market new technologies. We produce –

• Animation videos

• Explainer videos

• Training videos

• Social media videos

• Conference and other event-based videos

• Promotional videos

• Documentaries

• Call-to-Action video campaigns

• Vox-pop style videos

• Online ads

• Product videos

Our Approach

You tell us what you want and we’ll do the rest. It all starts with a conversation where we’ll listen to your objectives and the challenges you face in connecting to your target audience. We aim to tap into the passion and enthusiasm of experts who are dedicating their lives to improving health outcomes for people. We are driven by the things that inspire us such as uncovering the powerful human element in any story and how medical advances are shaping the future of healthcare and improving outcomes for patients.

Whether you want to train surgeons, educate patients, engage shareholders or market new technologies, our videos do much more than explaining your innovations; they bring medical devices to life in ways that enthuse and excite an audience. Complex medical and technical concepts are much easier for patients and the general public to understand and absorb through videos than text-based information.

Today’s health consumers are very media savvy and increasingly empowered to manage their health. But to do that they need to understand the issues and technologies pertinent to them. Using videos to explain the benefits and impacts of new medical technologies and practices is one of the best ways to get people to understand health-related material.

Other advantages of using videos to explain and present medical technologies are:

Creativity – we don’t want to produce a video version of an instruction manual. We want to tell an engrossing story that makes use of the narrative tools at our disposal.

 Unique – our talented production teams don’t just work from the information to create cookie-cutter videos. Instead, they provide customised medical technology videos that people want to keep watching.

Reach more people – as well as being available for your own marketing endeavours, our medical videos are broadcast on the Singapore Medical Channel and our social media platforms to an audience hungry for information about medical advances.

Boost sales – sales reps may not be able to stir up potential customers if they lack the enthusiasm or confidence to present the right information. Medical videos can generate a huge buzz and are a more attractive option than wading through dry sales brochures.

Are You Ready to Take the Next Step?

Let us help you harness the power of video to tell your story to the world.